According to a study conducted by Grand View Research, the US supplement market achieved $133 billion in sales in 2020 and is expected to grow by 8.2% annually. Combine these impressive statistics with Amazon, the world’s largest online retailer, and a potentially lucrative world of opportunities opens up for private label supplement sellers. Here is a concise guide on how interested entrepreneurs can start selling vitamins on Amazon.
1. Professional Seller Account
All third-party sellers need to register for an individual or professional seller account before selling anything on Amazon. Individual seller accounts are beginner-friendly as Amazon does not charge any monthly service fees; however, sellers have to pay Amazon $0.99 for each item sold.
Professional seller accounts, on the other hand, require a $39.99 monthly service fee, but sellers incur no flat per-sale fee. Regardless of the account, Amazon collects an 8% referral fee for sales on items costing $10 or less and 15% for items above $10.
2. Invoice From a Reputable Supplement Distributor or Manufacturer
After confirming that their vitamins meet Amazon’s dietary supplements requirements on packaging, products and ingredients, labeling and details page, sellers should submit an invoice from a supplement distributor or manufacturer. The invoice copy should include:
- Proof of purchasing at least 10 product units
- The manufacturer’s/distributor’s name and address
- The seller’s name and address as listed on Amazon
3. Product Photos
Amazon requires sellers to submit photos showing all six phases of their product’s container. The images need to show the name of the product, manufacturer, model number and trademark if any.
4. Additional Documentation
Lastly, sellers have to submit one of these documents:
- GMP (Good Manufacturing Practice) certificate
- COA (Certificate Of Analysis)
- FDA registration
- 510 (K) Premarket Notification
Sellers can obtain these documents by requesting them from their manufacturers/distributors or visiting their websites.
Conclusion
Despite some initial hurdles, selling vitamins on Amazon can be very rewarding. Follow this rundown of requirements, or better yet, check out Amazon’s extensive compliance checklist to get started.